Mitsubishi News

  • Google-liveried 2012 Mitsubishi i

    If you mention internet giant Google and "electric car" in the same sentence, it wouldn't be unreasonable to assume that the company was working on a car of its own. After all, the company is well-known for its work on autonomous vehicles, with a technology-heavy Prius that's now driven thousands of miles with no human input. You'll also be familiar with Google's work revolutionizing navigation, with Google Maps and Google Earth. This Google electric car isn't their own work, however. This Google-liveried Mitsubishi "i" seen on SERoundTable (via Twitter user rustybrick), was parked on a...

  • Mitsubishi i Delivery in Hawaii
    2012 Mitsubishi i Deliveries Have Started: Have You Seen One Yet?

    Look back a year, and you’ll probably remember the hype surrounding the first 2011 Nissan Leafs and 2011 Chevrolet Volts to be delivered to retail customers in the U.S. For the 350 or so lucky Volt and 10 Leaf owners, it meant they were among the pioneers: the first people to own one of a new...

  • First Production 2012 Mitsubishi 'i' Delivered In San Francisco

    December seems to be the month when new electric-car makers manage to squeak their first deliveries in under the wire. Last year at this time, Nissan delivered its first Leaf electric car in San Francisco on December 12, with the first Chevrolet Volt following on December 18. This year, it's the...

  • 2012 Mitsubishi i  -  First Drive, U.S.-spec MiEV
    2012 Mitsubishi i Electric Car May Be Coming To Your State Sooner Than You Think

    Mitsubishi is so pleased with the reaction to its 2012 i electric car that it has decided to move its plans to launch the car nationwide forward by six months. The four-seat subcompact hatchback, which retails at between $29,125 and $33,915 before Federal or local incentives, wasn’t due to be...

  • 2012 Mitsubishi 'i' electric car, special surf woody edition, LA Auto Show, Nov 2011
    2012 Mitsubishi 'i' Electric Car: Woody Trim And Surfboards Too! (Video)

    We look at a lot of concept and production cars during auto shows, but rarely does one make us laugh right out loud. The special version of the 2012 Mitsubishi 'i' electric car on display at the Los Angeles Auto Show a couple of weeks ago, however, did just that. Perhaps in honor of southern...

  • 2011 Honda Small Sports EV Concept
    2011 Tokyo Motor Show: Every Electric & Plug-In Concept Car

    As thousands of members of the press decend on Tokyo ready for the 2011 Tokyo Auto Show to open on Wednesday, Green Car Reports brings you a preview of the electric and plug-in cars we're expecting to see at the show. From tiny micro-commuter concepts to electric sports cars the line-up is...

  • 2012 Mitsubishi i  -  First Drive, U.S.-spec MiEV

    Last year, the only volume battery electric car on sale in the U.S. was the Nissan Leaf. But for 2012, there's a new electric vehicle in town: the 2012 Mitsubishi 'i'. The egg-shaped minicar is Mitsubishi's first plug-in offering, but it's actually been around longer than the Leaf, with tens of thousands sold in Asia and Europe under the name "i-MiEV". Initial U.S. sales markets are California, Oregon, Washington, and Hawaii. Though it's remarkably small, the 2012 'i' seats four full-sized adults comfortably. Its 16-kilowatt-hour lithium-ion battery pack (one-third smaller than the Leaf's)...

  • 2012 Mitsubishi i  -  First Drive, U.S.-spec MiEV
    2012 Mitsubishi i Ranked By EPA As Most Efficient Electric Car On Sale

    Electric cars are normally considered to be pretty efficient when compared to gasoline-engined cars, but if you want to buy the most efficient electric car on the market today you’ll have to buy a 2012 Mitsubishi i. Ranked number 1 in the EPA’s Annual Fuel Economy Guide, the 2012...

  • 2012 Hawaiian Teacher of the Year Gets Free Mitsubishi I
    Mitsubishi Rewards Hawaii Top Teacher With 2012 Mitsubishi i

    Once upon a time, the only real reward for being a good teacher was to see your students get excited about a subject or do well in exams -- but now a lucky teacher has been rewarded for his good work with a year-long loan of a brand-new 2012 Mitsubishi i. As Plugincar contributor Eric Loveday...

  • 2012 Mitsubishi i
    2012 Mitsubishi 'i': Taking The Electric Car On The Road

    Mitsubishi is showing U.S. specification, but pre-final production “i” cars in a touring roadshow

  • mml sports group n evo x rally car 003
    Mitsubishi Boss Confirms Hybrid Diesel Drivetrain Option For 2014 Evo XI

    Mitsubishi has already hit the headlines today after it announced an update to its engine technology to improve fuel economy across its range, but now U.K.-based Autocar says Mitsubishi Boss Osamu Masuko has confirmed that the next Mitsubishi Lancer Evolution will be powered by a diesel-electric...

  • 2011 Mitsubishi Outlander Sport
    Mitsubishi Updates MIVEC, Adds Stop-Start For Better MPG

    You've gotta hand it to automakers. However tight the noose of emissions regulations and MPG targets gets, the engineers always find a way to wriggle free with ever more impressive fuel economy figures. Mitsubishi's way of meeting ever tighter targets is to update its MIVEC variable valve timing...

  • 2012 Mitsubishi i

    The town of Normal, Illinois is no stranger to electric cars. Home to one of Mitsubishi’s factories, the town became home to a 1,000 strong electric vehicle test fleet earlier this year. Then in July, town officials announced residents would get an additional purchase incentive worth an average of $300 for every new electric car purchased there. Now Mitsubishi is using its experience in Normal as the basis for a new digital advertising campaign that casts the 2012 Mitsubishi i as the “Most Likable Car On The Planet”. The advertising campaign will detail how Normal became...

  • Mitsubishi i-MiEV electric car at quick charging station
    DC Fast Charging: Mitsubishi Says You Can Do It Every Day

    The 2012 Mitsubishi i batteries will retain 80 percent of their original charge after ten years—and that includes a consideration that the battery might be frequently quick-charged.

  • 2012 Mitsubishi i  -  First Drive, U.S.-spec MiEV
    2012 Mitsubishi i: First Drive, U.S.-Spec MiEV

    The 2012 Mitsubishi i (what it’s called here) is the most efficient DOT-legal vehicle for sale in the U.S. market, with an official MPGe (miles per gallon equivalent) rating of 112.

  • 2012 Mitsubishi "i" electric car, powered by MiEV, launch event at 2010 Los Angeles Auto Show
    2012 Mitsubishi 'i' Electric Car Gets Pre-Sale Price Boost

    Price increases on electric cars seem to be the rule these days. First the 2012 Nissan Leaf got a $2,420 increase (for more standard equipment), then the 2012 Chevrolet Volt got a price reduction that actually proved to be an increase in disguise (comparing similarly equipped models). Not wanting...

  • BBC Top Gear Team Use Handicapped Spaces
    Top Gear On Electric Cars: “We Are Allowed To Put Into A Film What We Want To”

    Uh-ho. Those crafty chaps known as the BBC Top Gear team may have thought they got away with their recent review of the 2011 Nissan Leaf and 2011 Peugeot iOn (a rebadged predecessor to the 2012 Mitsubishi i) - but they would be wrong. The fur started flying yesterday, when Nissan Senior Vice...

  • Top Gear Stage Another Electric Car Stunt
    Top Gear Tests Nissan Leaf, Peugeot iOn: A Fair Assessment?

    It's the episode electric car enthusiasts have been itching to see- and now the guys at BBC motoring show Top Gear have tested two electric cars to see whether they make any sense for the car buying public. Now we already know that Top Gear hasn't had the greatest history with electric cars. First...

  • 2012 Mitsubishi i electric car x-ray image

    Here's a view of a car you've probably not seen before, though it may be familiar to you if you've ever been in the hospital. The image above shows the 2012 Mitsubishi i electric vehicle after an X-ray scan, allowing you to see many of the vehicle's key components. X-rays pass cleanly through fabrics, plastics and thin sheets of metal such as the vehicle's roof, allowing you to see the denser objects below. You can't fail to notice the i's major electrical components. The big blue rectangle sitting in the center of the vehicle between the chassis rails is the Lithium-ion battery pack. It's...

  • 2012 Mitsubishi i Facebook Fan Page
    Mitsubishi Goes Social For 2012 i Electric Car, Focuses Adverts Online

    Traditionally, automakers spend the majority of their marketing budgets on advertising new cars through traditional formats such as television adverts, billboards and glossy adverts in magazines. But Japanese automaker Mitsubishi has chosen to buck the trend, focusing a huge amount of its...

  • Solar powered electric-car charging facility, Mitsubishi headquarters, Cypress, CA
    Mitsubishi Joins The Crowd, Unveils Solar Charging Station At HQ

    It's moving from an innovation to a fad, this business of solar-powered charging stations for electric cars. The latest car company to jump on the bandwagon is Mitsubishi, which will launch the diminutive four-door, four-seat 2012 Mitsubishi 'i' electric minicar in November at a price of just...

  • U.S.-spec Mitsubishi i-MiEV
    2012 Mitsubishi i Gets Official Ratings From EPA, Gets 112 MPGe

    It’s official: Mitsubishi’s compact four seat electric car, the 2012 Mitsubishi i, is more fuel efficient than the 2011 Nissan Leaf. Rated by the Environment Protection Agency (EPA) for both fuel economy and range per charge, the Mitsubishi achieved a combined fuel economy of 112 miles...

  • 2012 Mitsubishi i
    Mitsubishi Adds Electric-Car Models: One's Cheaper, One Goes Further

    Mitsubishi Motors has played the next move in the growing global electric car war by announcing that it will offer three different versions of its popular four-seat electric car. Much like the 2012 Tesla Model S Sedan, the only major difference between the three grades of car will be the size of...

  • Nissan Leaf 'polar bear' ad
    Advertising Electric Cars: What To Make Of Leaf vs. Volt Spat?

    For the first time in 80 years or so, major automakers are building and selling plug-in electric cars in the U.S. How are they letting people know about their new cars? Advertising, of course. Our colleague Richard Read looked at four electric-car TV ads, analyzing what made them work and what...

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