We've now been running a series of Twitter polls for several weeks, and last week we decided to use one poll for a different purpose.
We wanted to survey our audience, which we haven't done in any large-scale or systematic way.
A Twitter poll isn't particularly scientific, but like reading the comments on articles, we thought it might give us a sense of readers' sentiment.
We asked our Twitter followers—who we presume to be mostly readers of the site—which kinds of articles they find most valuable on Green Car Reports.
Response was low, but the results we did get more or less confirmed what we'd always suspected: it's all about the cars.
Of the four choices given, more than half of the poll respondents (53 percent) chose "new models and future cars" as the most valuable content.
Which type of Green Car Reports articles are most valuable to you?— Green Car Reports (@GreenCarReports) November 28, 2016
Following that, almost a quarter (22 percent) chose "first drives and reviews" as our most valuable offerings.
And the other two choices were well below that.
Articles on "regulations, policy, and tax" were most important to only 15 percent of readers.
And "clean energy" ranked even lower, with just one in 10 readers saying those were the most valuable types of articles.
Photovoltaic solar power field at Volkswagen plant in Chattanooga, Tennessee
The challenge with a poll like this is that it's an all-or-nothing choice, so we still don't have a feeling for the relative importance of content beyond those new models and future cars.
Are the policy analyses, occasional political news coverage, and renewable-energy pieces still valuable (but less so)?
Or could they be dispensed with altogether? (Given the strong correlation between plug-in electric car ownership and solar-panel use, for instance, we rather doubt it, but we don't know.)
Leave us your thoughts on our content in the Comments below; we'll read it all over to help us understand how all our content is received by our readers.
(And thank you!)