Social Media
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Tesla Motors, a notorious review in The New York Times of its Model S electric sedan, and the company's future were the topics of discussion last week among High Gear Media editors during a Google+ Hangout on Air video chat. The participants were editorial director Marty Padgett, social media manager Joel Feder, and Green Car Reports editor John Voelcker. The first topic was the recent New York Times Model S review, and the less-than-pleased reaction by Elon Musk, CEO of Tesla Motors [NSDQ:TSLA]. That review ended with a dead Model S being loaded onto a flat-bed truck due to a dead battery...
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Prius Plug-in Hybrid Ad Aims To Get You Excited About Plugging InWith perhaps the exception of British electronic synthesizer group Add N to (X) and a certain risqué music video, the concept of plugging in an electronic gadget isn’t what most people would think of as the most...ahem...suggestive of acts. But Toyota’s latest Japanese social...
Nikki Gordon-Bloomfield -
2012 Ford Focus Electric: Small Ad Budget Due To Low Sales Of Volt, Fisker
Earlier this week, Ford announced it had signed a deal with troubled Internet content provider Yahoo to stream 10 episodes of an Internet reality show centered on its 2012 Ford Focus Electric. Called Plugged In, the show will send teams of contestants to various U.S. cities in Ford's battery...
Nikki Gordon-Bloomfield -
Green Car Reports Is On Google+, Put Us In Your Greenest Circle
Do you want to make sure you are getting your green car news in every way possible? Of course you do, and that's why we wanted to let you know Green Car Reports is on Google+. Adding Green Car Reports to your circles on Google+ gives you the ability to get the latest news, reviews, and expert...
Joel Feder -
Green Car Reports Is Now On Google Currents
We know you are always trying to find new ways to get your green car news on the go, and today we are happy to announce Green Car Reports is now on Google Currents. That's right, you can add Green Car Reports to your Google Currents right now by clicking the link right here. For those who aren't...
Joel Feder -
Mitsubishi Goes Social For 2012 i Electric Car, Focuses Adverts Online
Traditionally, automakers spend the majority of their marketing budgets on advertising new cars through traditional formats such as television adverts, billboards and glossy adverts in magazines. But Japanese automaker Mitsubishi has chosen to buck the trend, focusing a huge amount of its...
Nikki Gordon-Bloomfield -
Toyota announced this week that it had ended what it called a “decade-long debate” by decreeing that the plural of Prius would be Prii henceforth and to the end of time. Okay, they didn’t say that last part. Toyota unveiled the winning word at the Chicago Auto Show this morning. Jay Schwartz, head of content for Dictionary.com, was on hand to inform the public that, as the plural of Prius has now been determined, the term 'Prii' will be reflected in Dictionary.com. After the more than 1.8 million votes were cast during the course of the six-week campaign, Prii beat out its...
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MINI Launches the MINI Motorsports Fan Page on Facebook
Earlier this week MINI announced via their Facebook fan page their newest addition to the social media community—MINI Motorsports. The point of the fan page is to promote the brand’s participation in motorsports around the world and not just from corporate sponsored...
Jonathan McGrew -
Forget Angry Birds - 2011 Nissan LEAF Launches New Addictive App
Ten years ago the concept of social media was in its infancy. Mark Zuckerberg, Facebook’s geeky founder, wasn’t even at university and the best chance you had of playing at being a farmer was to head down to your local city farm. So what happens when you combine the always-connected...
Nikki Gordon-Bloomfield -
Follow Green Car Reports On Our Facebook Page Too!
EDITOR'S NOTE: We originally published this article on September 20, but we wanted to alert readers once more that you can now follow us on Facebook. We're eager to reach out and connect with you wherever you're spending your time online, and the discussion on our Facebook page has gotten pretty...
John Voelcker -
Help Plug In America, MBA Student Analyze Social Media EV Role
As you'll no doubt be aware, websites such as AllCarsElectric and our sister site GreenCarReports use social media such as Twitter and Facebook to allow our readers to keep up to date with the latest EV and green car news. We aren't alone, either. Companies like Nissan, GM, THINK, Smart and various...
Antony Ingram -
2011 Lexus CT 200h Hybrid Hatch 'Darker Side' Video Launches
You may recall that last month, we raised our eyebrows and scratched our head over the latest Lexus ad campaign, "The Darker Side of Green." The tagline, first unveiled at the 2010 New York Auto Show, turned out to be a teaser for the upcoming and unusual latest Lexus model, the 2011 CT 200h hybrid...
John Voelcker -
Carmakers have dived into the deep end of social media, with iPhone apps, Facebook pages, Twitter streams, and a whole host of other online ways to reach potential buyers and promote their brands. Not surprisingly, given the affluent, environmentally aware nature of its audience, the 2010 Toyota Prius hybrid is making forays into social media as well. Most notably, you can visit the Toyota Prius Facebook page, which lets you download a "Prius Experience" Apple iPhone app and four separate Prius-themed games. Drives, puzzles, gifts, games Those include a virtual drive of Toyota's best-known...
