Toyota News

  • 2010 Toyota Prius side

    Unlike some of its Toyota brethren, the 2010 Prius hybrid was never pulled off sale due to recalls. But U.S. sales fell 6.1% in February anyway, against the previous month, though they rose versus February 2009, when the new 2010 model hadn't yet hit dealers. Currently, the 2010 Prius is the subject of two recalls: one from last fall to shorten the accelerator pedal, which hasn't yet begun because Toyota is still designing the fix; and a newer voluntary recall, to update software to improve braking feel. None of this seems to matter in Japan, though. The 2010 Toyota Prius is now in its tenth...

  • Cash for Clunkers banner with Mercury Sable, Albany, New York
    Clunkers Program Worked, Didn't Hurt Car Sales, Study Says

    A new study concludes that last summer's government-funded "Cash For Clunkers" program didn't hurt car sales rates in future months, and in fact did just what it set out to do: get old, low-mileage cars off the road and stimulate auto sales in the U.S. An analysis by Maritz Research refutes one of...

  • 2008 Toyota Prius Touring
    2004-2009 Toyota Prius Recall Will Reshape Accelerator Pedal

    Owners of Toyota's iconic Prius hybrid model who thought they'd escaped the rash of Toyota recalls need to think again. The company is working on a fix to reshape accelerator pedals so that they cannot be trapped by floor mats, and will issue details within weeks. The upcoming recall took center...

  • 2010 Ford Fusion Hybrid
    2010 Ford Fusion Hybrid Continues Conquest Campaign

    Just yesterday, we reported on Ford's first-ever 300 hp/30 mpg ratings for the 2011 Mustang. The company has vowed to achieve best-in-class fuel economy numbers for every new model it launches. Certainly the 2010 Ford Fusion Hybrid clears that bar, trouncing any other mid-size sedan with an EPA...

  • 2010 Lexus GS 450h 4-door Sedan Hybrid Angular Front Exterior View
    Lexus Continues Work On Additional Hybrids, IS and GS Hybrids Coming

    In an effort to continue their dominance in the hybrid segment, Toyota will continue to expand its hybrid offerings with new models planned based on the Rav4, Lexus IS and Lexus GS model lines. Within the next 10 years, Toyota has plans to make hybrid variants of all models within their lineup. ...

  • 2011 Lexus CT 200h
    2010 Geneva Motor Show: New Green Production Cars

    No, sadly, we're not at the 2010 Geneva Motor Show, underway this week in Switzerland. But we've been keeping close tabs on the introductions via our colleagues throughout the High Gear Media network. Here's our list of the green cars shown at Geneva that are headed for production. Most of them...

  • Kendall Toyota  -  Eugene, OR  -  First LEED Platinum dealership facility

    It’s 11:00 on a sunny Thursday morning at a Toyota dealership in a suburb of Detroit, and it’s eerily quiet. It’s been ten days since Toyota recalled 133,000 Priuses in the United States for a software issue that affects braking, but there aren’t any Priuses waiting for upgrades. In fact, the two vehicles in the service bays, a newer Camry and a late-model RAV4, are both there for routine oil changes.  The general manager of the dealership was understandably reluctant to talk to the media, but he didn’t hesitate to say that his dealership hasn’t seen a recalled Prius for days...

  • BYD e6 concept
    Buffet's Baby BYD Auto Is a Big Electric-Car Copycat

    Sometimes Twitter is pretty wonderful. Amidst all the fluff and links and LOLs, some real gems can land. We honestly don't recall who first alerted us to an article about Chinese electric-car maker BYD from Caixin Online, but we thank you. It's an excellent article, and highly worth reading top to...

  • 2010 Toyota Corolla
    Another Toyota Recall In the Works: Popular Corolla Next

    More News That Could Damage Toyota’s Credibility

  • Tailpipe Emissions
    States Bite Back Against Emissions Regulations, Even California

    When automakers and the Obama White House announced agreement on a single national standard for emissions and fuel economy last May, the entire auto industry heaved a huge sigh of relief. The issue was settled, at least until 2016. Yesterday, however, the state of Texas filed suit in the U.S. Court...

  • 2010 Ford Fusion Hybrid
    The Top 5 World Green Car Finalists Are ......

    One of the most coveted awards given to environmentally friendly vehicles will be handed out this April at the New York Auto Show.  The award is highly sought after and caps off the 2010 round of recognition for great achievements by automakers.  The award referenced is the World Green Car, part...

  • Third-Generation Toyota Prius
    Prius Owners Still Feel the Love

    It’s impossible not to eavesdrop on the other parents’ conversations when I pick up my kindergartener from school. It’s a wholly unscientific but usually accurate way to find out what’s top-of-mind with people here in the Midwest — unemployment, strep throat, American Idol, and the auto...

  • 2010 Toyota Prius rolls onto the Detroit stage at its global debut in January 2009

    More Cars Get Added To the Toyota Recall List

  • 2010 Toyota Prius
    Toyota Prius Recall Guide: Sudden Acceleration & Brake Safety

    Everything you need to know about the recalls affecting the 2010 Toyota Prius, and the 2004-2009 Prius too

  • 2010 Toyota Prius
    RECALL: 2010 Toyota Prius, Lexus HS250h For ABS Software Update

    As expected, Toyota has announced a recall for its 2010 Toyota Prius and 2010 Lexus HS 250h models to update the anti-lock braking system (ABS) software. The new software improves the response time of the anti-lock system and alters its sensitivity to tire slippage. The update is intended to reduce...

  • 2010 Toyota Prius 5dr HB II (Natl) Front Exterior View
    Toyota Contacts Dealers With Fix For Prius Braking Problems, Software Flaw Identified

    Toyota has been criticized in media reports for their slow response to claims of accelerator pedal troubles that forced the company to recall millions of vehicles, but their response to the potential braking issues with the Toyota Prius can be considered immediate.  Toyota has already contacted...

  • 2010 Toyota Prius
    Why The 2010 Toyota Prius Doesn't Have A Lithium-Ion Battery

    Many reviewers lauded the new, third generation 2010 Toyota Prius hybrid when it launched last spring--but wondered why it didn't use a lithium-ion battery, rather than 15-year-old nickel-metal-hydride technology. Now we learn that the 2010 Prius was indeed supposed to have a new, more energy-dense...

  • 2010 Toyota Prius rolls onto the Detroit stage at its global debut in January 2009
    Japanese Transportation Ministry Orders Investigation Into Toyota Prius Braking Issue

    st1\:*{behavior:url(#ieooui) } The Toyota recalls have made headline stories for at least a week now.  The company is working feverishly to fix the problems and rebuild a possibly tarnished image.  Just when things could not possibly get any worst for Toyota, they just did. According to the New...

  • 2010 Honda Insight - front three-quarter

    Before either car launched, the 2010 Toyota Prius and 2010 Honda Insight were viewed as natural rivals. Would the third generation of Toyota's definitive hybrid be threatened by Honda's "least expensive hybrid", which too offered five doors and good gas mileage? What a difference a year makes. Prius romps, Insight craters The 2010 Prius was a smash hit. Its global sales success strained Toyota and caused shortages of nickel-metal-hydride battery packs. Of 270,000 sales to date, about 140,000 came from the United States. Its nemesis proved to be not Honda, but high-tech braking software. The...

  • 2010 Ford Fusion Hybrid
    New Hybrid Braking Issue: First Prius, Now Ford Fusion Hybrid

    Another day, another hybrid braking problem. Only this time, it's not Toyota. It's Ford. Late yesterday, Ford announced a "customer satisfaction program" that will ask that owners of 2010 Ford Fusion Hybrid and 2010 Mercury Milan Hybrid models built before October 17 to bring the cars to their...

  • Illinois Wind Farm
    Chicago Employs Nations First EV Charger Fed Solely By Wind

    st1\:*{behavior:url(#ieooui) } Chicago, commonly referred to as the "Windy City" perhaps fittingly now holds the title of having the first wind powered electric vehicle charging station in the U.S.  Officially, the station is located in Highland Park, Illinois, a suburb a distant 30 miles from the...

  • 2010 Toyota Prius 5dr HB II (Natl) Tail Light
    More Toyota Woes: 2010 Toyota Prius Head For A Recall?

    The Braking Issues On the 2010 Prius Rear Their Head

  • 2010 Toyota Prius 5dr HB II (Natl) Angular Front Exterior View
    UPDATE: Braking Issue In 2010 Toyota Prius Hybrid, Recall TBD

    UPDATE: The U.S. National Highway Traffic Safety Administration has opened a formal inquiry into the brakes of the 2010 Toyota Prius hybrid. It has now received 124 complaints of faulty brakes, out of roughly 37,000 of the cars sold to date in the U.S. Toyota said it would cooperate fully with the...

  • 2010 Toyota Prius 5dr HB II (Natl) Grille
    UPDATE: Toyota Admits Braking Problems, On 2010 Prius Only

    Things are moving fast in the land of Toyota safety issues and recalls. Yesterday, we told you that the 2010 Toyota Prius was being investigated for braking problems in Japan. Today, Toyota has admitted that most 2010 Prius models (those built between the start of production last spring and late...

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