Television
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Everything old is new again, including the 2017 Karma Revero, a reborn 2012 Fisker Karma. Now its maker has released the first-ever television advertisement for the car, a spot that debuted during the 2017 U.S. Open Polo Championship, sponsored by Karma Automotive. Simply titled "Delivery," the advertisement is full of graceful, flashing scenes of luxury as the narrator describes the Revero as the car of one's dreams. DON'T MISS: 2017 Karma Revero (nee Fisker) launch: updates, new infotainment "Most people buy what they need," the ad proclaims, as images of California beachfront property are...
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Utah doctors to sue TV's 'Diesel Brothers' for illegal modifications
A Utah doctor group plans to sue the stars of the Discovery Channel show "Diesel Brothers," alleging that they made illegal modifications to trucks.
Stephen Edelstein -
2016 Toyota Prius Hybrid Is 'Heck On Wheels' In Super Bowl TV Ad
The 2016 Toyota Prius appears in a Super Bowl TV ad.
Stephen Edelstein -
Electric Car 'Outrage': Obama Goal Missed, Dubious TV Report Dissected
"Billions of your tax dollars were spent to put a million electric cars on the road by the end of this year. You might be outraged when you hear what happened." Sounds shocking, doesn't it? Also perhaps vaguely reminiscent of 2011 and 2012, when uninformed, context-free, and factually-wrong "news"...
John Voelcker -
Episode Of 'Mister Rogers' Neighborhood' Features Electric Cars
An episode of 'Mister Roger's Neighborhood' includes a test drive of an electric car.
Stephen Edelstein -
Youxia Electric Tesla Clone From China: So Bad It Makes Us Laugh
The Youxia X is part Tesla Model S, part KITT.
Stephen Edelstein -
The BMW i3 electric car will star in the brand's first Super Bowl ad in four years.
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Top Electric-Car Advertisers: Nissan And, Surprise, Kia--Chevy Not So Much
Nissan and Kia are big spenders on electric-car advertising, but not Chevy.
Stephen Edelstein -
Tesla Model S: The Electric Car For 'Mistresses', Apparently
Most buyers of expensive luxury sedans are men, and most Tesla Model S electric car drivers seem to be men too. There are notable exceptions, of course, including NASCAR ARCA-series racer and self-described "vegetarian hippie chick" Leilani Münter. But now, apparently, the fast, sleek...
John Voelcker -
Memo To TV News Shows: Tesla Electric Cars Don't Make Engine Noises
If you watched 60 Minutes on Sunday night--perhaps wondering whether the show would target the Tesla Model S electric car--you may have been relieved. The segment, "Fast Cars and Rocket Ships," was nothing less than a laudatory paean to the vision and accomplishments of Tesla Motors CEO Elon Musk...
John Voelcker -
Electric Cars Drive Silently Into Reality TV Shows
An electric Volkswagen Beetle and a derelict CitiCar join the ranks of automotive reality-show stars.
Stephen Edelstein -
What Happens To A Nissan Leaf Electric Car At A Gas Station?
The Nissan Leaf is launching in South Africa, and perplexing gas station attendants.
Stephen Edelstein -
You can say a lot of things about South Park -- it's crude, it's offensive, it's predictable -- but you can't accuse creators Trey Parker and Matt Stone of being clueless about pop culture. Given the topics that the show covers, the duo are obviously big news junkies. And thanks to South Park's insanely fast production schedule, Parker and Stone can turn headlines into plot lines in just six days. Which makes us wonder: why the bejeebus did it take them so long to crank out a Tesla joke? Seriously, they lampooned the Toyota Prius (and the entire city of San Francisco) way back in 2006 in an...
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Nissan Leaf Ad Crosses A Line: 'Not Why Electric; Why Gas?'
The question isn't, "Why electric?" It's, "Why gas?" And with those eight words, Nissan marketers crossed a line that no other established carmaker has dared to cross. In a 20-second ad for the 2013 Nissan Leaf electric car now running on television--you may already have seen it--Nissan said it out...
John Voelcker -
2013 Nissan Leaf TV Ad: Selling Electric-Car Fun, Finally!
The 2013 Nissan Leaf electric car has some lofty sales goals associated with it--certainly higher than the 9,750 deliveries that Nissan averaged each year in 2011 and 2012. So it's encouraging to see a new television ad for the 2013 Leaf that actually highlights the fun and special features of...
John Voelcker -
Would You Like To Buy A Tank Of Gas For $2.50? (Video)
Suppose you went to the gas station, filled up your car or SUV, and then the pump said you had to go inside to pay. And suppose that even though your total was $40 or $50 (maybe more), the cashier smiled and charged you ... $2.50. What would the expression on your face be? That's the premise of a...
John Voelcker -
2013 Mazda CX-5 Fuel Efficiency Is Lorax-Approved, Says Dr. Seuss
For some time, Toyota has held the crown when it comes to bizarre -- and sometimes cute -- ad campaigns for its range of Prius hybrids. Now Mazda wants some of the cute green ad action. In its latest ad, Mazda proudly proclaims that its 2013 CX-5 compact crossover is Truffula Tree friendly, thanks...
Nikki Gordon-Bloomfield -
Plug-In Pioneers: Electra Woman & Dyna Girl!?
When it comes to reminiscing about old TV shows, we find they fall into one of two categories -- shows we really miss, or shows so bad they make us cringe to think about. Electra Woman and Dyna Girl -- a 16 week live action kids show from 1976 -- most certainly falls into the latter category, but...
Nikki Gordon-Bloomfield -
Remember Apple’s popular Mac Vs PC adverts, in which John Hodgman’s haggard PC was constantly bettered by Justin Long’s smug Mac? After a while, Microsoft -- the firm to which the Get A Mac campaigns were so obviously targeted against -- chose play off Apple’s criticisms and producing the less popular, but cleverly marketed I’m a PC adverts to celebrate the benefits of using its operating system. Now the automotive world has witnessed the equivalent, with Chevrolet hitting back at Nissan’s Gasoline-Powered Everything ad campaign with a humorous benefit to...
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Nissan Goes Gas Powered, Attacks Chevy Volt in New Leaf Advert (VIDEO)
Imagine a world where electricity didn’t power your Television, your iPod or your computer. And then imagine a world where you had a single cylinder combustion engine powering your cellphone and your dentist used a gasoline-powered drill to drill that cavity. That’s the...
Nikki Gordon-Bloomfield -
Nissan Bears All, Embraces NFL Season With Eco-Hugging Leaf Ad
It’s the start of the football season in the U.S, and that means millions of viewers watching the games in their own home. Which translates to millions of eyeballs watching television ads during the game. In short, NFL mid-game adverts are big-buck affairs. Automakers know that, and have...
Nikki Gordon-Bloomfield