Ford F-150 News
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The new Atlas Concept that Ford Motor Co. [NYSE: F] unveiled at Detroit this past week revealed several interesting technologies that altogether could save fuel (active grille shutters, active wheel shutters, a drop-down air dam, and power running boards) and be useful to serious truck users (dynamic hitch assist, hidden cargo ramps, and a point of view camera). And it also suggests a new, even brawnier Super Duty–influenced look for the future F-150. What remains in looking ahead to Ford’s future trucks are questions about greener powertrains, advanced materials, and the platform...
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Ford Atlas Truck Concept Demos Fuel-Saving Active Wheel ShuttersIn order to improve the aerodynamics of new vehicles—and boost their highway gas mileage—automotive engineers have looked to a new series of seemingly minor features that add up to meaningful gains in EPA ratings. One of them is the active grille shutters that have become increasingly...
Bengt Halvorson -
Ford May Use More Aluminum In Next F-150 To Improve Gas Mileage
Pickup trucks aren't typically the apple of the gas miser's eye, drinking their fair share and then some, all too often used for anything but their intended purpose of hauling and towing. But their inefficiency is precisely why gas mileage improvements are important in the pickup world, and why...
Nelson Ireson -
To Highlight Fuel Economy, Ford Launches F-150 EcoBoost Challenge
To promote the fuel efficiency of its F-150 EcoBoost pickup, Ford's latest social media contest will pay dividends to both the winner and the residents of the winning city.
Kurt Ernst -
ALTe To Test Extended-Range Electric Retrofit In Ford F-150 Pickup Truck
Electric vehicles of various sorts are just now showing up in dealer showrooms. But that leaves a quarter of a billion gasoline vehicles running around U.S. roads. What to do to clean them up? Various entities have proposed to retrofit existing vehicles with various types of electric powertrains...
John Voelcker -
One-Third Of 2011 Ford F-150 Pickups Sold With V-6
MPGs matter, it turns out, even to pickup buyers. Or, perhaps especially to pickup truck buyers. Just four months after Ford added an EcoBoost engine option to its top-selling F-150 pickup truck, the company reports that fully 35 percent of the 2011 model's sales are fitted with either that...
John Voelcker -
A green roof is not at its most photogenic in a Michigan winter. In fact, it's hardly green at all--more like gray and brown--though it still insulates the building below just as well. But while some of the green aspects of Ford's showcase Rouge assembly plant have succumbed to the January weather, others operate year-round. A recent tour highlighted aspects of one of the greener car factories in the U.S., whose green features are nearing a decade old and functioning just as planned. Vines, lightboxes, asphalt The vines that insulate the metal sides of the assembly hall are no more than...
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Ford Saves Scrap Steel, Stamps Explorer Parts From Pickup Leftovers
A century ago, Henry Ford was known for insisting that parts be shipped to his factories in wooden crates whose slats were sized so they could be reused to build parts of the Model T body. Now a similar spirit of saving scrap is being used to stamp fender baffles for the new 2011 Ford Explorer out...
John Voelcker -
Smaller-More-Efficient Engines II: Ford EcoBoost Effort Expands
We said it on Friday: Smaller, more efficient engines are going to be the main way we increase gas mileage in the next few years (in that case, a four-cylinder 2010 Buick LaCrosse). This morning, Ford has underlined that theme once more by announcing three new applications of their EcoBoost engines...
John Voelcker -
Surprise: You Save Gas, Drive Better If Your Boss Watches
We don't write much about trucks here at GreenCarReports.com, but our friends at PickupTrucks.com follow them obsessively. Now they've provided the data for an obvious but revealing truth: People drive better and more smoothly, saving gas, when they're being watched. They report that truck fleets...
John Voelcker -
Plug-In Pickup To Be Built By Indiana Based EMC
New EMC Flash to be based on The Ford F-150
Jon Vandervelde -
Ford Launches New Ad Campaign Focused on Hybrid Fusion
Last night, Ford Motor Company kicked off their new advertising campaign focused on green technology and hybrid vehicles. Ford choose to launch their campagign during the airing of American Idol on Fox Network. Ford debuted three brand new comercials that are part of their new campaign called...
Eric Loveday
