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Tesla Model 3 leasing, EPA proposal, Audi ads, deals for April: Today's Car News

Tesla Model 3 leasing, EPA proposal, Audi ads, deals for April: Today's Car News

Tesla revised its lineup—again—and introduced leasing for the Model 3. EPA Administrator Andrew Wheeler announced that the agency will delay and revise a proposed freeze on fuel economy standards. New ads for the Audi e-tron quattro take on EV doubts directly. And we round up the best... read more

April 12, 2019 by -
 
Toyota Mirai emissions-scrubbing billboard

Toyota Mirai billboards scrub nitrogen oxides while touting hydrogen fuel-cell sedan

If green cars can reduce emissions, why shouldn't their advertising do the same? That's the theory behind a series of billboards in relevant California markets that advertise... read more March 28, 2017 by


 
2017 Toyota Mirai Super Bowl ad 'Daisy' screenshot

Toyota shows Mirai Super Bowl ad, but only in California

As is the norm these days, the ads running during Super Bowl LI this past weekend drew almost as much attention as the game itself. Automakers are among the myriad companies... read more February 7, 2017 by


 
2017 Nissan Leaf

Electric cars are on the market, so where are all the ads?

Anyone who watches even a little television knows that automakers take advertising seriously—and do a lot of it. The seemingly-never-ending stream of commercials keeps... read more December 22, 2016 by


 
"How to be a clean energy baller" (Courtesy of U.S. Energy Department)

Know what a 'baller' is? Wanna be one for clean energy?

Sometimes, even good intentions can't cover up poor execution. The U.S. Department of Energy (DOE) recently launched a campaign to promote clean energy in general, and... read more September 22, 2016 by


 
2016 Nissan Leaf

Nissan Leaf ads poke fun at Tesla Model 3 reservation queue

The Tesla Model 3 may be getting a lot of attention, but the company that's sold more electric cars than any other is hardly out of the game just yet. With production not... read more May 4, 2016 by


 
Volkswagen Touareg 2 TDI Clean Diesel

FTC sues Volkswagen for false 'clean diesel' advertising

For years, Volkswagen promoted its TDI models under the "clean diesel" banner, portraying them as environmentally superior, due to their high fuel economy while (supposedly)... read more March 30, 2016 by


 
Tesla Powerwall Home Battery

Tesla electric cars are step to Carl Sagan's future vision: fan video

One of the more seminal thinkers of the late 20th century may have been Carl Sagan who, through his work producing the "Cosmos" television series and other venues, sought to... read more March 11, 2016 by


 
2016 Toyota Prius "Heck on Wheels" Super Bowl 50 ad screencap

2016 Toyota Prius Hybrid Is 'Heck On Wheels' In Super Bowl TV Ad

Every year, Super Bowl ads seem to come closer to overshadowing the "big game" itself. And there are always at least a few ads for cars as part of the spectacle--sometimes... read more February 5, 2016 by


 
2012 Volkswagen Passat TDI Six-Month Road Test

VW Diesel Ad Pledges It's 'Working To Make Things Right'

While U.S. recalls of diesel cars fitted with "defeat device" software still haven't been announced, Volkswagen has begun the process of trying to market its way out of the... read more November 16, 2015 by


 
2015 Ford Focus Electric

Four Years In, Ford Releases First U.S. Focus Electric Ad (Video)

On most American streets and highways, the Ford Focus Electric is as rare a sight as some exotic sports cars. And unfortunately, some continued rather dismal sales numbers... read more October 5, 2015 by


 
2016 Chevrolet Volt

2016 Chevrolet Volt Ads: Attacking Prius, Leaf...And Bolt EV?

The 2016 Chevrolet Volt, for which deliveries began just this week, is going into attack mode against the Nissan Leaf and Toyota Prius in a set of new ads. But in one of... read more October 2, 2015 by


 
2016 Toyota Mirai: 'A car that breathes in air,' posted by Toyota, Feb 2015

Toyota Mirai Fuel-Cell Car's Ad Agency Should Study Engine Technology More Closely

Oh, Toyota ... really? It's not bad enough that your Lexus brand put out two ads that inaccurately slammed plug-in electric and diesel vehicles, respectively. Now your own... read more March 6, 2015 by


 
Screen capture from first 2016 Chevrolet Volt video ad, Jan 2015

2016 Chevrolet Volt TV Ad Released 6 Months Before Car

One of the biggest concerns among electric-car advocates is GM's ability to create and sustain a smart, coherent, clever, and explanatory marketing campaign for its new 2016... read more January 28, 2015 by


 
BMW i3 Super Bowl ad teaser

BMW i3 Electric Car Super Bowl TV Ad: Now It's Out [UPDATED]

Advertising is crucial for automakers trying to explain the benefits of electric cars to an often-skeptical public. So what better forum than the advertising mecca that is... read more January 26, 2015 by


 
Kia Soul EV with 'hamsters'  -  August 2014

Top Electric-Car Advertisers: Nissan And, Surprise, Kia--Chevy Not So Much

Promoting electric cars is often a grassroots effort, with owners acting as some of the most enthusiastic (and effective) spokespeople. But what about one of the biggest way... read more December 11, 2014 by


 

 
 

 
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