As The 2012 Toyota Prius C Goes On Sale, We Spec Our Own

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2012 Toyota Prius C Online Configuration Tool

2012 Toyota Prius C Online Configuration Tool

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Toyota has just this week started sales of its newest Prius family member, the 2012 Prius C. 

The smallest Prius hybrid yet, the Prius C is Toyota’s first subcompact Hybrid to go on sale in the U.S. At a starting price of $18,950, the Prius C is also Toyota’s cheapest hybrid yet. 

We’ve test-driven the Prius C already, and even given you a peek at its official owners’ manual. But now we’re going to show you how you can go about specifying your own Prius C using Toyota’s online confirmation tool

At the start of the online configuration tool, you’ll be asked for your Zipcode. This is to help Toyota ensure that the quote it gives you -- including lease or purchase figures -- is accurate for the area in which you live. 

From there, you can chose one of four trim levels, from the Prius C One through to the Prius C Four. 

2012 Toyota Prius C, drive event, La Jolla, CA, Feb 2012

2012 Toyota Prius C, drive event, La Jolla, CA, Feb 2012

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Prius C One

Interestingly, while the Prius c One is the cheapest trim option available, it comes with bluetooth and USB/iPod connectivity as standard. 

While you’ll be able to safely listen to your music on the road however, the Prius C One doesn’t come with many more extras. There’s no satellite navigation, no split rear seats, and no tonneau cover. 

Also missing on the base level is cruise control, and a choice of colors. Opt of the Prius c One, and you’ll be stuck with Toyota’s Absolutetly Red exterior paint and grey fabric interior.

With no options to chose from, and no extras picked, our base-level Prius c One would set us back an estimated $19,710 including delivery, processing and handling, showing it is just about possible to get a Prius C for under $20,000. 

Prius C Two

A step up from the Prius C One, the Prius C Two adds cruise control, split folding 60/40 rear seats, and a cargo area cover as standard.  Also improved from the base level is a steering wheel that’s fully adjustable for tilt and reach, bluetooth handsfree, and improved seats which Toyota claims help lessen Whiplash injuries. 

Mercifully, the Prius c Two comes with a choice of 9 different exterior paint options as standard, 4 of which are metallic. Inside however, you’ll be stuck with a rather bland grey fabric interior.

Again, with no extras specified, but delivery and processing included, we were quoted $20,660. 

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