It may only be small, but Chevrolet is packing its 2013 Spark with plenty of equipment in an effort to target urban millennial buyers.

Already sold in 100 countries worldwide, U.S. customers will be able to buy the Spark later this year.

GM has tailored several of the car's specifications to the U.S. market, taking it away from its bargain-basement roots. It'll sell, says Chevrolet, as the Spark is "the perfect urban car... easy to drive, easy to park and easy to own".

As part of the model's wide array of equipment, U.S. Sparks will get Hill Start Assist, which holds the car on the brake as the driver switches from brake to gas pedals, and Panic Brake Assist. The latter detects an emergency braking situation and applies maximum braking pressure, more so than the driver may be capable of.

It'll also be loaded with connectivity tech, including a 7-inch touchscreen for the Chevrolet MyLink infotainment system. This comes with Pandora internet radio, Stitcher on-demand radio, Bluetooth, and navigation.

The Spark also gets more power than its worldwide counterparts, with 84 horsepower from its 1.2-liter gasoline engine, and standard 15-inch alloy wheels, a first in the sector.

EPA fuel economy figures aren't yet available for the automatic, but the manual-transmission Spark gets 32 mpg city and 38 mpg highway, for a 34 mpg combined figure.

And if you want a Spark that's greener... well, you'll just have to choose the vivid Jalapeno metallic paint from the images...


Follow GreenCarReports on Facebook and Twitter.