';

Logo

  • 2012 Tesla Model S beta vehicle, Fremont, CA, October 2011

    An automaker's logo can and perhaps should be as recognizable as its cars, if not more. That makes logo design a very important task. Tesla's logo is certainly not anonymous, but it turns out there's more to it than may be immediately apparent. DON'T MISS: Why Faraday Future's luxury electric car is named FF 91 What looks like simply a stylized "T" is actually a reference to the company's products, Tesla CEO Elon Musk said in a recent tweet (via Motor1). The Tesla logo is intended to represent the cross-section of an electric motor, Musk explained to a querying Twitter follower. Musk seemed...

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