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Accessories are a huge part of the auto business, and for every car, somewhere there's a business (or a few dozen) offering aftermarket items the manufacturer hasn't, can't, or won't provide.
And so it turns out to be for the Tesla Model S, the all-electric sport sedan from Silicon Valley startup Tesla Motors [NSDQ:TSLA].
Founded by Tesla owner Roger Pressman, who took delivery of a very early Model S with serial number 00184, Teslaccessories.com plans to offer aftermarket add-ons for the Model S.
The company's first product is the Center Console Insert, which slides into the empty center tray on the floor of the Model S just ahead of the front seats.
The Console Insert has stitched leather sides and a carbon-fiber pattern top surface, and it contained both a cupholder and a closeable compartment with a sliding tambour door.
The pricing is not given on the company's website, although there's a signup procedure to get on a priority waiting list for the item (which the company says was released last week).
Signing up on a waiting list is a process Model S owners will be familiar with, since Tesla took deposits for Model S reservations up to three years before it delivered the cars.
With something like 5,000 cars delivered to date (Tesla won't say), and production at 400 cars a week, the pool of Model S owners is growing every day.
And you can view the arrival of a dedicated aftermarket firm exclusively for the vehicle as another tiny indicator of success for Tesla Motors.
It won't make any difference to the company's viability as a global auto business, of course.
But the launch of Teslaccessories.com can be viewed as yet another bit of validation by a member of what have to be some of the most enthusiastic--if occasionally critical, or at inquisitive--owner bodies of any new car in the world.
We look forward to hearing about additional aftermarket accessories for the Tesla Model S.
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"sliding tambour door." --> think of a roll top desk
"We began shipments of our second vehicle, the Model S sedan, in June 2012. Model S is a four door, five-passenger premium sedan that offers exceptional performance, functionality and attractive styling. As of December 31, 2012, we have produced over 3,100 Model S vehicles and delivered approximately 2,650. We achieved our steady-state production run rate of 20,000 vehicles per year in December 2012."
It is a sad day when a reader has to point out poor reporting.
For the last quarter of 2012, the company said (as you note above) "approximately 2,650" cars had been delivered. That's not a specific number, it's the total for Q3 and Q4, and offers no useful information on month-to-month changes.
Tesla also reports those numbers up to six weeks after the close of the quarter to which they apply, not monthly. I stand by the article.
http://www.teslamotors.com/blog/inside-tesla-032113
And Tesla is planing to get to 650 per week level by September.
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