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Jay Leno is a car fanatic. We know this is a fact, like we know Corvettes are cool and it's impossible to kiss your own elbow. So when he got his own show, The Jay Leno Show on NBC, was anyone surprised when he added a segment about cars?
The segment is called the Green Car Challenge, and it debuts next Monday, September 14. The segment will feature celebrity drivers (like the lovely Drew Barrymore) racing a specially-built Ford Focus BEV, giving Ford's battery technology the sort of attention that's usually reserved for the current media darling, the Chevrolet Volt. Ford's BEV team worked with Ford Racing to build the one-of-a-kind Focus for the show, spending more than a month at Ford's Michigan Proving Grounds on the development, build, and on tuning the suspension. Other racing modifications include a roll bar and a five-point harness.
"Having our Focus battery electric vehicle on the show is a great way to demonstrate how fun to drive these cars really can be," said Lisa Drake, chief engineer, Ford Hybrid and Battery Electric Vehicle Programs.
Ford is thus far the only automaker to participate in the Green Car Challenge, so we're not really sure what the actual "challenge" part of the Challenge will be, but it's certainly worth watching, just to get a peek at the car.
The Focus BEV will be available to U.S. consumers in 2011, without the five-point harness.
Source: Ford Motor Company
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By Eric E Posted: 9/10/2009 7:12pm PDT
The Nissan LEAF is ugly, the Th!nk is too small, the Fisker Karma is too expensive, the BYD F3DM is unknown, the iMiev is ugly AND small, the Coda is risky, and GM wont be honoring the waiting list I've been on for two years to buy a Volt, so they aren't getting my money either.
GO FORD! GO FOCUS BEV!
By Mark Schirmer Posted: 9/18/2009 10:26am PDT
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