Toyota News

 
2018 Toyota C-HR first drive

2018 Toyota C-HR first drive

Sport-utility vehicles started out as truck offshoots, essentially tall wagon bodies on truck underpinnings. Think of the first Chevy Suburban in 1935, which remained a specialty vehicle (mostly for Texans) for its first 40 years. Fast-forward another 40 years, and my, how things have changed... read more

March 20, 2017 by -
 
2017 Toyota Prius Prime Premium

Plug-in hybrids to catch on more quickly than electrics: Toyota

Toyota has been by far the most reluctant of recent converts to the idea that battery-electric vehicles might be practical and desirable. Only within the last year has the... read more February 16, 2017 by


 
2017 Toyota Mirai Super Bowl ad 'Daisy' screenshot

Toyota shows Mirai Super Bowl ad, but only in California

As is the norm these days, the ads running during Super Bowl LI this past weekend drew almost as much attention as the game itself. Automakers are among the myriad companies... read more February 7, 2017 by


 
2017 Toyota Mirai

Carmakers, fuel and oil companies form Hydrogen Council to promote fuel cells

In addition to automakers and policymakers, battery-electric cars can count on support from a variety of advocacy groups. But grassroots support for hydrogen fuel-cell cars... read more January 31, 2017 by


 
2017 Toyota Mirai

Toyota Mirai touted in ad on electric-car charging station

How do you advertise new and innovative zero-emission vehicles, whether they're electric or fuel-cell cars? It's a question that's bedeviled carmakers and their marketers... read more January 18, 2017 by


 
2017 Toyota Prius Prime Premium

Toyota Prius Prime buyers misled by dealers; more education needed

The Toyota Prius Prime is a far better car than its plug-in hybrid predecessor, and it seems likely to become one of the higher-volume plug-in electric cars on the U.S... read more January 11, 2017 by


 
2018 Toyota Camry

2018 Toyota Camry Hybrid: two different battery packs, 'best-in-class' fuel economy claimed

Masato Katsumata is Toyota's chief engineer for the global Camry sedan program—so when he speaks, it's worth listening. Following yesterday's Detroit Auto Show launch... read more January 10, 2017 by


 
2016 Toyota Prius, Catskill Mountains, NY, Dec 2015

Toyota changes course, offers to share hybrid technology with rivals

Over the past six months, Toyota has made some remarkable decisions about its present and future car technologies. After years of staunch opposition to battery-electric... read more December 21, 2016 by


 
2017 Toyota Prius Prime, Catskill Mountains, NY, Nov 2016

2017 Toyota Prius Prime: gas mileage, electric range review

The 2017 Toyota Prius Prime turned out to be a better plug-in hybrid than we had expected when we drove it around sunny Ojai, California, on the press launch in October. It's... read more December 12, 2016 by


 
Akio Toyoda

Toyota CEO Akio Toyoda to run electric-car division

It's now abundantly clear that Toyota is changing course when it comes to zero-emission vehicles. After years of promoting hydrogen fuel cells while shunning and disparaging... read more December 2, 2016 by


 
2017 Mazda MAZDA6

Mazda to offer electric car in 2019, maybe with range extender?

Mazda may become the next automaker to commit to building an electric car, possibly one with a range-extending gasoline engine. That's the gist of numerous of conversations... read more November 30, 2016 by


 
2017 Toyota Prius Prime Premium

Toyota battery R&D will allow all-electric car in 'a few years,' likely 2020

The signals are now unmistakable: Toyota will offer a battery-electric car for sale in 2020. After a decade of condemning electric cars as suitable only for the smallest... read more November 27, 2016 by


 
2017 Toyota Prius Prime and 2017 Chevrolet Volt with Green Car Reports editor John Voelcker

2017 Toyota Prius Prime vs 2017 Chevrolet Volt: plug-in hybrid video test

They're two high-volume plug-in hybrids, but they take different approaches to energy efficiency. The Toyota Prius Prime, new for 2017, is the plug-in version of the world's... read more November 23, 2016 by


 
2018 Toyota C-HR

Another tiny SUV? No AWD for 2018 Toyota C-HR subcompact crossover

The 2016 Los Angeles Auto Show was awash in crossover utility vehicles, including a new model from Toyota that stretches the definition of that category. The 2018 Toyota C-HR... read more November 21, 2016 by


 
2012 Toyota Prius Plug-In Hybrid

Toyota to offer electric car in 2020 as fuel-cell sales struggle

Toyota has been a confirmed naysayer on long-range battery-electric cars for two decades. Instead, hydrogen fuel cells have been its zero-emission technology of choice. In... read more November 8, 2016 by


 
2017 Toyota Prius Prime Premium

2017 Toyota Prius Prime plug-in hybrid: video road test

The 2017 Toyota Prius Prime is a new plug-in version of the fourth-generation Prius hybrid launched last year. It succeeds the previous Prius Plug-In Hybrid, but it's a much... read more November 8, 2016 by


 

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