2012 Volkswagen Passat TDI Six-Month Road TestEnlarge Photo
Now that the Volkswagen 2.0-liter diesel settlement has has received final approval from a federal judge, VW can soon start sending out buyback offers to affected owners.
While the settlement offers the owners the option to keep their cars and wait for modifications that allow them to meet emissions standards, most owners are expected to take buybacks.
That means the majority of the 475,000 owners included in the settlement will soon be in the market for a new car.
Almost immediately after approval of the settlement was announced, we started to see offers from both carmakers and individual dealers that targeted these owners.
We've rounded up the ones we've found so far here—and we'll update this article in the days to come if we learn of more.
VOLKSWAGEN: At least one Volkswagen dealer has started contacting owners about offers for new cars, though the buyback process hasn't formally started yet.
2017 Mini CooperEnlarge Photo
A letter sent to a VW diesel owner in Oregon included offers of "up to $13,000 off MSRP" on leftover 2016 models, and 0-percent APR financing on "select models."
This scheme may be limited to just this one dealer; Volkswagen itself does not appear to be offering incentives to current TDI owners who qualify for buybacks.
Franchised dealers do have some discretion to offer deals and incentives independent of manufacturer-backed programs.
MINI: Our reader "Larrry" recently received a letter from a local Mini dealership encouraging him to trade in a Volkswagen Passat for a Mini model.
The letter offered "employee pricing" on both new and used vehicles, and noted that the offer was a private, unadvertised promotion not being undertaken by all Mini dealers.
HYUNDAI: Unlike Mini, Hyundai is offering employee pricing across the board.
2017 Hyundai ElantraEnlarge Photo
To qualify, shoppers must have purchased or leased one of the qualifying Volkswagen or Audi 2.0-liter TDI models before September 18, 2015—the day VW's emissions cheating was revealed by the U.S. Environmental Protection Agency.
The offer includes a flat discount, and shoppers may also qualify for additional incentives on specific models.
The program runs through January 3, 2017, although Hyundai doesn't seem to be going out of its way to advertise it.
VOLVO: Volvo is also offering a handful of incentives to affected Volkswagen TDI owners, according to CarsDirect.
2017 Volvo V60Enlarge Photo
The main perk is a free 5-year extended warranty that includes free scheduled maintenance, free roadside assistance, and "wear & tear" coverage for brakes and wiper blades.
Alternatively, Volvo is also offering TDI owners a $750 credit on certified pre-owned cars.
Volvo already aggressively targets Audi and Volkswagen owners, regularly offering "conquest bonuses" to shoppers switching from those brands.
CHEVROLET: While it hasn't discussed any special incentives, General Motors has indicated it will target current VW TDI owners with advertising for its new Chevrolet Cruze diesel compact sedan and hatchback when they go on sale next spring.