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Top Electric-Car Advertisers: Nissan And, Surprise, Kia--Chevy Not So Much

Top Electric-Car Advertisers: Nissan And, Surprise, Kia--Chevy Not So Much

Promoting electric cars is often a grassroots effort, with owners acting as some of the most enthusiastic (and effective) spokespeople. But what about one of the biggest way automakers themselves typically promote their wares? How do electric-car makers compare in terms of television advertising?... read more

December 11, 2014 by  -
 
Nissan Leaf and Nissan e-NV200 Ultraman ginga editions

Nissan Leaf Electric Car Becomes Futuristic Attack Vehicle On Japanese TV Show (Video)

Want to guarantee your car immortality? Get it featured on a TV show or in a movie. Nobody has to ask twice what a DeLorean looks like, and most people probably know what car... read more June 11, 2014 by 


 
2013 Tesla Model S

Memo To TV News Shows: Tesla Electric Cars Don't Make Engine Noises

If you watched 60 Minutes on Sunday night--perhaps wondering whether the show would target the Tesla Model S electric car--you may have been relieved. The segment, "Fast Cars... read more April 2, 2014 by 


 
1959 Volkswagen Beetle electric conversion on Rods N' Wheels.

Electric Cars Drive Silently Into Reality TV Shows

Cars have been mainstays of reality television for years, but until now, not electric cars. Tracking their growing sales numbers, it may be that their increasing popularity... read more March 3, 2014 by 


 
Brian Maragno of Nissan USA in Nissan Leaf electric-car television ad, frame capture

Nissan Leaf Ad Crosses A Line: 'Not Why Electric; Why Gas?'

The question isn't, "Why electric?" It's, "Why gas?" And with those eight words, Nissan marketers crossed a line that no other established carmaker has dared to cross. In a... read more September 17, 2013 by 


 
Axiflux compact electric motor (Axiflux)

How Plasma TVs Led To Smaller Electric-Car Motor

All that sitting in front of the TV watching bad sitcoms could pay off, if a new electric motor proves successful in field trials. A startup in Melbourne, Australia, has... read more March 15, 2013 by  9


 
2011 Nissan Leaf prototype

Electric Cars: The Very Latest Thing For Sci-Fi Shows On TV

Science fiction used to be all about the flying car, but nowadays that idea has fallen out of favor. In its place, we've recently seen an influx of electric cars on our... read more January 25, 2012 by  7


 
2012 Ford Focus

Did Hyundai Elantra Ad Make Ford Stretch Focus Leg-Room Claim?

We're eagerly looking forward to driving the 2012 Ford Focus. It's won raves in reviews--including the first-drive report on TheCarConnection--and been the subject of... read more February 10, 2011 by  15


 
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