Competition
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When Tesla arrived on the scene 10 years ago, no major automaker took it very seriously—let alone thought it would cause the disruption it has in the market for luxury cars. At the same time, BMW, once the harbinger of performance and luxury, worries that it may be falling behind when it comes to electric vehicles and technology innovation. Now, the automaker has turned to scaring its employees, according to Bloomberg, with conferences revolving around the threats BMW faces from Tesla, Mercedes-Benz, and even Jaguar. DON'T MISS: What diesel backlash? 2018 BMW 540d coming to U.S.: report...
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E-Mazing Race III: Electric Cars Compete On Recharging In Multiple Locations
American Pharaoh may have won the 141st running of the Kentucky Derby earlier this month, but the winners of another race remains to be determined. That would be the third running of the E-Mazing Race, a competition across Canada for plug-in electric vehicles. The Derby may be "the fastest two...
Matthew Klippenstein -
Shell Eco Marathon: Why Odd Cars Built By Students Matter
Many of the cars are more like enclosed bicycles, and virtually none of them could operate on public roads or highways. But the Shell Eco-Marathon offers some useful lessons for the more than 100 high-school and college teams that compete in it--many of them having little to do with the cars...
John Voelcker -
How Financial Analysts (And Many Others) Misunderstand Tesla's Competitors
Startup electric-car maker Tesla Motors and its sleek Model S luxury sport sedan have generated more media coverage over the last three years than many well-established car companies. But at least some of that coverage is woefully, hilariously out of touch with the actual world of real people...
John Voelcker -
Canadians: Love A Tree, Win a Nissan Leaf (Or a Phone Or Tissues)
As Canadians will proudly tell you, Canada is really big and really beautiful. Home to 10 percent of the world’s forests, covering more than 53.8 percent of its total surface area, Canada even uses a tree leaf -- the famous maple leaf -- on its flag. Now for one lucky Canadian, publicly...
Nikki Gordon-Bloomfield -
Epic Killer Wasp Gives Away Electric ATV In Latest Publicity Stunt
What do you get if you cross a cult-horror movie filmmaker, an electric car, and a killer wasp? We weren’t sure either, until Californian electric vehicle specialist Epic EV announced the official launch of its all-electric All-Terrain Vehicle (ATV) -- the Epic Amp. As part of the Epic Amp...
Nikki Gordon-Bloomfield -
If you're an electric car fan with a keen wit and an ear for a catchy slogan, then a new competition run by CalCars and Plugincars.com could see you rewarded for your skills. As the two plug-in car organizations point out, encouraging people into electric cars is all about getting people to give the concept a chance, hooking them with something they then discover they can't live without. It often takes more than gentle persuasion so a memorable, catchy one-liner could be just what the electric and plug-in hybrid movement needs to help spur consumers on. If your one-liner is "insanely great"...
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Want To Own The Tron Electric “Light Cycle?” Now’s Your Chance
Last year Tron: Legacy, the remake of the 1982 classic film Tron hit cinemas around the world. Following the story of Sam Flynn as he tries to find his lost father who disappeared twenty years earlier, Tron: Legacy received mixed reviews from fans and critics alike. But while the reboot of the...
Nikki Gordon-Bloomfield -
Around The World In 80 Days... On Renewable Electricity
Electric vehicles might not be the first mode of transport you'd think of to drive around the world, but that's what the five teams taking part in the Zero Race have just set off to achieve. Starting from the Swiss capital city Geneva, the teams will cover 30,000 kilometers (18,650 miles) on their...
Antony Ingram -
Coda Automotive Aims For Perfect Sales Cadence To End 2010
The end of 2010 is seen by many in the automotive industry as the first hurdle for many budding electric car companies. By the end of 2010 both Chevrolet and Nissan will have plug in vehicles on the market, both at prices that will outcompete much of the competition. For the smaller automakers...
Nikki Gordon-Bloomfield