The 2014 BMW i3 has a Manufacturer's Suggested Retail Price of $41,350, before BMW's $925 destination fee--for a starting price of $42,275.
That's also the car's true price before any Federal tax credits or local incentives--BMW has wisely chosen not to use deceptive "net pricing"--so eligible buyers may be able to get their i3 a lower effective total cost.
The $42,000 price tag pretty much matches our own prediction of $42,000-$46,000 for the i3, which BMW had previously said would match that of a well-equipped 3-Series.
What hasn't been announced is how much the extended-range i3 'ReX' will go for. The i3 will be available with the option of a 650cc, 34-horsepower motorcycle-derived twin-cylinder gasoline engine to extend the i3's estimated 80-100 mile range to nearer 180 miles. Pricing for this model will likely be announced closer to the model's launch.
The ReX will otherwise share its 170-horsepower, 184 lb-ft electric drivetrain and 22 kWh lithium-ion battery pack with the regular i3.
Performance will be sprightly, BMW claiming a benchmark 0-60 mph figure of "around 7 seconds", reaching 35 mph in just 3.5 seconds from rest--enough to surprise plenty of traffic at the lights, we'd wager.
Eco modes will help i3 drivers extend their range, while the company promises strong regenerative braking allowing "one-pedal" driving at lower speeds.
"The BMW i3 heralds the dawn of a new era for individual mobility and for the BMW Group. True to a genuine BMW, the BMW i3 has strong emotional appeal, outstanding product substance and a guarantee of sheer driving pleasure," said BMW's sales and marketing chief Ian Robertson.
"With this leading-edge vehicle and attractive price, we will provide customers with a compelling offer for electromobility."
The BMW i3 makes its worldwide debut in New York, London and Beijing on Monday 29, and arrives in showrooms in the second quarter 2014.