
2013 Ford Fusion Hybrid
Combined output from the new Fusion Hybrid’s 2.0-liter Atkinson-cycle four-cylinder engine and electric motor will be 180 horsepower.
That pretty much covers the few key specs Ford has released so far.
But, thanks to the launch of an online configurator for the 2013 Fusion lineup, we now have a sense of how much the cars will cost.
(Note that Ford says the listed prices and features are for survey purposes only and are subject to change.)
For the basic 2013 Ford Fusion Hybrid, you will be looking at a tentative starting price of $27,995.
That’s a bit steeper than the $25,990 starting price of the Camry Hybrid and the $25,850 sticker of the Sonata Hybrid, but you get one of the best-looking mid-size sedans on the market--along with a host of extras.
Some of the features mentioned, though not confirmed, include 17-inch aluminum wheels, SYNC with MyFord connectivity, two customizable LCD screens in the dash and a powered driver seat with 10-way adjustments and lumbar support.
In case you’re looking for a regular Fusion, prices start at just $22,495 though if you want the fuel saving stop-start feature (which comes standard as part of the Fusion Hybrid system), you’ll need to fork over an extra $295.
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But again, it's great to have better options. If Ford reaches the numbers it claims, combined with the impressive styling, it will do extremely well.
It's not a contest to sell as many cars, it's about profitability. With margins averaging less than $600 for dealers for new cars, Ford should lower the price by $2,000 why exactly? So it can then lose lots on each sold?
Yes, it'd be gerat if every hybrid were cheaper and EV, too, but not if it means selling at a loss. At least, not long term, IMHO, anyway.
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