2012 Tesla Model S Deliveries To Start June 22

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It’s official: in one month, Tesla will deliver its first 2012 Model S electric sedan to customers in the U.S., webcasting the whole ceremony live on the Internet. 

A few weeks ahead of schedule, Tesla’s engineering team have been working hard to ensure that production is up to speed at its massive factory in Fremont, California.

Now, with one month left until launch, Tesla’s press team is working overtime to run a series of events celebrating the launch of its new car, as well as promote some features that it is particularly proud of.

Customized regenerative braking

Unlike its previous electric car, the 2008-2011 Tesla Roadster, Tesla has decided to offer customers a way of adjusting the amount of regenerative braking their Model S gives on accelerator lift-off. 

This means that those new to electric cars can customize their Model S’ accelerator lift-off regenerative braking to mimic the engine braking found on their previous car, or perhaps opt for none at all for maximum coasting potential. 

Customizable from the car’s built-in touch-screen center console, it also means drivers can customize regenerative braking to suit the type of trip they’re making.

Customized steering

Like many premium and luxury cars on the market today, Tesla has decided to allow customers the ability to change the steering response on their 2012 Tesla Model S. 

Switchable between Comfort, Standard and Sport settings, it promises the greatest control, whatever the type of road being driven on. 

Adjustable suspension

While adjustable air suspension has always been listed as a feature on the upper end 2012 Tesla Model S Signature models, Tesla is now keen to point out that fully adjustable suspension is standard on all but the base-level 2012 Model S.

This means customers can choose between a road-hugging low suspension setup for freeway cruising, or a higher, more practical suspension setting for round-town trips and errands. 

Signature first

Although Tesla is keen to point out that its 2012 Model S is a few weeks early to market, it is keeping with its plan to initially only sell 2012 Model S Signature and Signature Performance models. 

With an EPA-approved range of 265 miles, these models, complete with an 85-kilowatt-hour battery pack, will win the 2012 Model S the accolade of longest-distance production electric car on the market today. 

But if you want one, you’ll be in for a wait: Tesla has already sold out of its 2012 Model S Signature series.

Still available to preorder, however, is the 2012 Model S. Fitted with a 40-kilowatt-hour battery pack, it starts at $49,900 and is expected to offer between 140 and 160 miles of all-electric range. 


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Comments (16)
  1. Well, done Tesla. I can't wait to see these on the road.

    Any word on the MPGe value?

  2. I see some people posting 89 MPGe, but I am not sure if that is city/hwy/or combined.

  3. Well done indeed. I feel this car sets the standard for all luxury cars in terms of functionality, performance, economy, and price.
    Though sadly on Slovak wages there won't be one in my driveway any time soon!

  4. The most amazing thing is that they are ahead of schedule, how many times have we had to hear about production delays in the EV world. And from all the articles I've read on the Model S it sounds like they've not only managed to stay on par with other cars in the luxury segment but they're also bringing new innovations to the segment. This car is going to have a massive impact on the modern automobile.

  5. I'm not sure your reportage of the adjustable suspension are quite accurate. I'm fairly sure that the car has to be fitted with the Air Suspension option to be adjustable. This is a standard option on the Signature and Performance models, but it's available at an extra $1500 cost on standard models, too.

  6. Tesla has accomplished what none of the "major" (read: stupid) automaker have been able to do so far - design an electric whose economics "almost" makes sense and also takes advantage of the ability of an electric to produce a package with enormous usable interior space, and world class performance in a very attractive package, thanks to GM's castoff, the brilliant stylist von Holzhausen (Pontiac Solstice, Saturn Sky, etc, etc). I am now counting the days until Tesla reveals Holzhausen's design for the upcoming Tesla roadster. THAT's the Tesla I want to own. And I will own one, I guarantee that. Even if I have to sell my investment oceanfront condo.

  7. Elon also "announced" via twitter that Tesla completed the crash testing (a requirement for actually selling the car) with 5 stars.

    To clarify a bit: the Signature series are a limited edition, the first (about) 1000 cars delivered, which required a special reservation and slightly unique option set. However all "standard" models have all three battery size options, from 40 kWh to 85 kWh.

  8. Norbert: Correct, however, the signature and high spec cars are sold out, no?

  9. For someone who makes a Model S reservation today, with an existing reservation list of probably close to 11,000, all battery pack options are available, and will be, going forward. (Just not the limited signature series anymore, with special colors and interior, that is a thing of the past). Delivery date will probably be somewhere in the first half of 2013, and probably independent of the battery pack option.

    For someone who already made a reservation a while ago, it is interesting to know that production of different pack sizes will start at different dates this year.

  10. @Norbert: I would only add that Tesla has said that the 40-kWh model will not be available until later, after the Signature Series AND all orders for the two higher-capacity variants.

  11. Wow, and they lowered the price to $49,900*...cool. But wait, what's that * ? Hmmm, look lower on the Tesla webpage, oh - there it is - "*Reservation payment is fully refundable. Base price includes $7,500 federal tax credit." Seems disingenuous to me, and seems like journalists should be quoting the actual, before incentives price of $57,400. Otherwise, by far the best OEM clean sheet EV yet!

  12. The $49,900 and $57,400 prices have been interchangeably talked about for a long time. It's understood by nearly everyone that the $57,400 is before the tax credit and the $49,900 is after it. No shenanigans involved.

  13. @Mittar: That may be true among the very small and occasionally insular electric-car advocacy and fan community. It is absolutely not true among the broader range of luxury-car buyers that Tesla must target if it hopes to shift 20,000 or more Model Ses each year.

    GCR's official policy is that we cite all plug-in car prices BEFORE any incentives, since not every buyer qualifies for those incentives and the legal list price of the vehicle pays no heed to any incentives that some or most buyers may enjoy.

  14. @Gary

    Nissan and GM do the exact same thing. Other places on Tesla's website say "after federal tax credit" right next to the quoted price. On the "Facts" page, it explains in detail which qualifications are required for the credit to apply.

    Personally, I'm fine with either way, as long as it is kept clear which one it is. However when comparing to gasoline car prices or price segments, the tax credit needs to be taken into account, and potential buyers should be made aware of it.

    It probably doesn't hurt to mention that additionally, state-specifc credits may be available, as well as HOV lane access f.e. in CA, in unlimited numbers for all-electric cars, unlike for plugin hybrids, which may run out of permissions in a few months.

  15. $50k+ for a car that can't get you from SF to LA in one day... I will take my Volt and buy a Leaf with the left over cash...

  16. Yup, here's a car that starts at 57,000 and you're going to buy a 40,000 and a 35,000 car for the same price.

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