2012 Toyota Prius V station wagon, Half Moon Bay, CA, May 2011Enlarge Photo
Meanwhile, the 2012 Prius V is not a plug-in, but it's bound to be a hit. It uses what's essentially the same hybrid powertrain as the 2012 Toyota Prius, yet its body has been reshaped and its interior reconfigured for much-improved rear seating and cargo space—specifically, 80 percent more cargo space than other small SUVs, Toyota claims. The rear seat in the V folds perfectly flat, and it slides fore-and-aft for adjustability. The tradeoff is that the Prius V weighs roughly 300 pound heavier than the Prius, and its additional height and width mean aerodynamics aren't quite as optimized—thus its 44 mpg city, 40 highway EPA ratings.
The 2012 Prius V models cost $27,160 (Prius V Two), $27,925 (Prius V Three), and $30,750 (Prius V Five), also including destination. All Prius V models include Bluetooth connectivity, a USB port, a Display Audio system with backup camera, a Smart Key system, and 16-inch alloy wheels. The Prius V Three adds navigation, Entune, HD Radio with iTunes tagging, while the Five gets heated SofTex front seats, larger alloy wheels, LED headlamps, and fog lamps.
Prius C on the way next year
Toyota Prius C Concept launch press conference, 2011 Detroit Auto ShowEnlarge Photo
The automaker is moving rapidly to expand its Prius family into a range of models. Next year, a fourth new model, the 2013 Toyota Prius C, will join the Prius lineup.
Are these cars priced appropriately for the market? Would you buy a Prius Plug-In at this price, or does they need to be more affordable? And do you think the Prius V will draw more families from compact SUVs and crossovers?
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