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Mitsubishi i-MiEV Electric Car: Ultimate Guide, What You Need To Know Page 2

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2014 Mitsubishi i-MiEV

2014 Mitsubishi i-MiEV

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Pre-launch information

The biggest pre-launch news was that the U.S.-spec Mitsubishi i-MiEV would be different from that sold in Japan and Europe--wider, better equipped and more powerful. Meanwhile, the Europeans get the i-MiEV as a Peugeot and Citroen, too.

 

Safety and technology

Small cars are unsafe, right? Only if you're still living in the 1950s. Nowadays, cars like the Mitsubishi i-MiEV are thoroughly tested. That means smashing them into barriers. Hard. It's useful too, whether you want to power road signals in a power outage, or supplement your house electricity, as shown in the MiEV House at the 2012 Geneva Motor Show.

2014 Mitsubishi i-MiEV

2014 Mitsubishi i-MiEV

Enlarge Photo

In the media, and offbeat

Want people to hear about your product? Promote it! The weirder the better. Whether that means lending one to the Governator, or sending a racing driver up Pikes Peak in one, any publicity is good publicity. Right?...

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