Volkswagen: Diesel Hybrids Just Don't Make Sense

 
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Hybrids are, for the most part, great, both as a freestanding set of efficiency technologies and as a bridge toward pure electric vehicles. Diesels are also a solid near-term choice for greener, more energy-efficient travel. The combination of the two, therefore, could be even better than the sum of its parts, right? So far, (aside from rumors about the Mitsubishi Evolution XI) only Mercedes-Benz and Peugeot agree, though Hyundai and Volkswagen have both shown concepts.

Volkswagen, however, doesn't think they make sense according to a new report. Or at least, they don't make business sense. The cost of future clean diesel technology, which will likely include urea additives and expensive particulate filters, is simply too much when added to the cost of a hybrid--buyers won't choose them despite the green appeal. A Volkswagen spokesman added, according to Autocar, that "the markets where hybrids are most popular are also the ones where diesels are least popular."

It's a dimension of the old argument that the cost of the technology won't be justified in fuel savings. But for many, it's not just about making a cost-effective choice, but about a car that performs well while minimizing its environmental impact. Spending a few extra dollars to support that sort of technological innovation and the willingness to bring it to market is an investment for them, not a waste.

In the case of Volkswagen's diesel-electric hybrid concepts, the investment would be very worthwhile, at least from an economy and emissions perspective. The 2008 Golf TDI Hybrid Concept, for example, delivered 69 mpg while still managing the performance of a typical hatchback, thanks to a torquey 75-horsepower diesel engine and the instant-on torque of electric motors in the hybrid system.

Volkswagen is also likely considering its strong play for diesel acceptance here in the U.S., where its TDI models (Golf, Jetta, Jetta SportWagen and Touareg) face off against hybrids. Adding hybrid power to the diesel mix would increase expense, at the same time putting them at a disadvantage in perception in a country where diesel isn't usually seen as a good thing.

With such a combination of reasons, in addition to the technical ones explained neatly by John Voelcker in his in-depth study on the Peugeot diesel-hybrid system, it's no surprise that diesel hybrids are, at present, limited to a single luxury manufacturer in the United States with no clear plans for wider expansion. Perhaps their time will come, or perhaps they'll be eclipsed by the rapidly growing pure-electric and plug-in electric segment soon to be populated by the Nissan LEAF and Chevrolet Volt.

What do you think? Would you rather have a diesel-hybrid TDI, than the all-electric but range-limited LEAF or the electric-but-gas-using Volt? If so, why? Let us know in the comments below.

[Autocar]





 
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Comments (10)
  1. Explain why diesel electric hybrids "don't make sense" economically when the cost of the Volt will start around $40,000 and never be below $30,000 for the foreseeable future? How much are these magic TDI-Hybrid's going to cost? $60,000?
     
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  2. To me, a hybrid/e85 makes the most sense. Having great mpg or well above average mpg is important. However, having a high mpg variant on e85 is even better. Granted vehicles running on e85 suffer on the mpg rating. However, wouldn't it be nice to have a Prius getting 40-45 mpg on e85? If you can get very good mpg on a renewable energy source...it would seem to be the best result for the environment, the consumer and the American economy.
     
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  3. When will the US get on board. With the 2010 reports that Audi had a 26% jump in A3 sales this year due to its diesel, it would only make sense that demand for diesel passenger, suv, light truck, and even sport coupes would warrant the us to mirror the 52% market that europe has, (us is at 2%). BMW and Mercedes are investing in diesel hybrid and now it looks like Land Rover and VW are moving in that direction. Now if congress would lighten up on the diesel taxes and spark make the petroleum spend some of thier government subsidies on a few more diesel refineries, the additional purchase costs could make for a better ROI. Diesels engines last longer, perform better, get 30% better fuel economy, it only makes sense that DIESEL is the TRUE transitional answer until hydrogen development becomes more cost effective.
     
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  4. You only have to look beyond our shores to see that John's points (& VW's) seem spot on.
    Hey USA, what about the VW TDI Blue Motion (& Audi TDIe, Volvo DRIVe, BMW Efficient Dynamics etc etc) models, all of which have diesel w/stop start, regenerative power and improved aerodynamics? They're now pretty standard in Europe and give fuel efficiencies (55mpg+) and CO2/km ratings that are not dissimilar to the purported Diesel Hybrid figures, at seemingly lower costs.
    Also, RE above comments, it seems as if there's more short-medium term hope in going with the bio diesels developed e.g. LS9 than the rather token E85. Worth a read.
     
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  5. I drive a 2006 New Beetle TDI. I keep watching for a diesel-electric hybrid.... that's about the only option that would get me to trade in the current car. The notion that diesel-electric doesn't make sense in the US shows a lack of understanding of the US market IMO. There are plenty of us out here who would love to have a diesel-electric hybrid. When I bought the Beetle in 2006, due to restrictions on diesel imports the dealers in the area couldn't keep diesels on their lots and they sold as fast as they came in. Mine was off the line 1 week when I drove it off the lot.
     
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  6. I drive a civic hybrid, great gas mileage, but no guts. Since I am getting 47-48 mpg, I can't imagine going backwards. I would LOVE a diesel hybrid. I want the power of the diesel with even better mpg. That is the most logical next step for me.
     
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  7. I purchased a VW diesel three months ago. I drove the highly rated hybrids and each experience was a disappointment. They are ugly, have tiny wheels and aren't very quick. Recently it was found that the Civic Hybrids have premature battery failure. That is great for the new owners (warranty) but what about second owners, what about those that keep their new cars longer? The point is that the battery costs are not being calculated in their ownership. Considering that the replacement battery costs $10K for a six year old Escape Hybrid is a startling discovery. Add to that their loss in MPG with age (5-8mpg recorded by Escape owners starting at four years) and you see hybrids in a different light. Electric holds promise for sure but our current choices for a range of 300 miles or so is just not there on a large scale. For now, our best choice is the diesel. The VW sportwagen has the cargo area slightly larger than an Escape with great mileage, for me 32/45 mpg. Just because GM could not build a diesel car right does not mean that others can't. MB and VW have some great engines. Yes sir, sign here. That will be $15K for the car and $8K for a new battery.
     
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  8. I've owned a Civic Hybrid now for 7+ years. It currently is at 110,000+ miles. There has been no mileage drop-off. City/Hwy is still about 45 mpg. The batteries are fine. All this talk about how lousy hybrids are is the same BS I've been hearing from the same "experts" for over 7 years now. I will only replace this car with one that gets better mileage. I'll get a plug-in diesel hybrid in a heartbeat as soon as there's one to buy.
     
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  9. I understand the "fear" factor many people have in the US about Diesel, but they had the same fear about Honda back when they made those awful engines. Now look at Honda. If VW can deliver a diesel hybrid capable of going 150 miles on a tank of diesel and a electric charge- I'm all in. I would buy a four door sedan-even the smallish golf- for a price under 50k. Now if you can produce them like they have in Europe and sell them for 40k and they do up to 200 mpg then I'll buy two. Seriously the TDi is great but the Prius and civic (regular) are cheaper and go further. That simple. A TD hybrid that gets over 100 miles per gallon would meet most anyone's needs.
     
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  10. A 2014 VW Passant Turbo Diesel full hybrid would offer an intelligent, well engineered, long lasting high mileage, low emissions vehicle comparing favorably to the upcoming 2013 Ford Rusion Energi. The Chattanooga, TN Volkswagon team would do a great job and take great pride in assembling a superbly well built put together vehicle. For 2014, go with improved interior quality and return to the multi-link rear suspension system. Energi will have it; VW should have it. This will bring back the tight handling of earlier generation Pasants.
     
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