MARKETING
The two brands have a very basic difference: electric versus hybrid. Which brand will be able to grab the mantle of a "real electric car, without range anxiety"?
Chevrolet: We won't say anything more about the appalling Volt Dance. But Chevrolet positions the 2011 Volt as an electric car that also happens to come with a range-extending combustion engine. They've never once used the word "hybrid," which by now means "Toyota" to the public at large.
Toyota: The campaign for the 50-mpg 2010 Toyota Prius hybrid focuses on "Harmony Between Man, Machine, and Nature". Ignoring the bad grammar (it should be "among"), the theme extends Toyota's grasp on green credentials. But it says relatively little about actual electric running, which today's Prius can do for roughly 1 mile. Will Toyota market the Plug-In as an extension of the Prius range, or a totally different vehicle?
PRICE
This is another big unknown. But with high-end 2010 Toyota Prius models stickering at more than $30,000, observers expect that both cars will do fine if they stay under $40,000.
Chevrolet: GM has steadfastly refused to comment on the price of the 2011 Chevy Volt, though rumors peg it at $35,000 to $40,000. The Volt is eligible for a maximum Federal tax credit of $7,500.
Toyota: The company said its plug-in will cost less than conversion kits from Hymotion and others that let a Prius plug in, which cost $10,000 or more. So it would likely go for $30,000 to $40,000, depending on standard features (probably toward the high end of the range). It's eligible for the minimum Federal tax credit of $2,500.
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By Khadgars Posted: 12/29/2009 1:56pm PST
How ever, the Volt is brand new technology that is only using 40% of its battery at the moment. Once the Volt's range is extended to 100 miles of pure EV range, the Prius, plug in or not, won't be able to compete.
Both vehicles are awesome but I think we finally have found a real competitor to what has otherwise been a market dominated by Toyota, and the reign of the Prius is coming to an end.
By Ed Posted: 12/29/2009 2:47pm PST
By Energyprof Posted: 12/30/2009 1:20pm PST
By reality Posted: 12/30/2009 2:01pm PST
By Perry Kravec Posted: 12/30/2009 2:13pm PST
Are you kidding me? Toyota has has the most and worst recalls of any company ever. Frames in trucks rusting out after just 6 years... if this had been FORD or GM you would have had much more to say about it. GM tests all of it's vehicles at it's 126 mile test tracks which includes a corrosion lab that simulates 6 years of corrosion. My Pontiac Bonneville was 17 years old when we traded it in... it had no major rust and it's original stainless steel exhaust.
You always find it easy to point out that GM "collapsed into bankruptcy" but never mention that a Chevy Cobalt still costs $45,000 in Japan and Japanese companies build plants in the US and PAY NO US TAXES giving them a $3000 per car advantage over our own GM and FORD. How many Toyotas Hondas etc would sell in the US if we put a $20000 tariff on them just like they do to us?
No one copied the Prius technology and after 10 years hybrids don't make up 1% of the cars Toyota makes... you call this a success?
Every company plans on copying the Volt technology and they have a waiting list of over 50,000 before the first one is sold but you still put in your negative digs.... we will give GM the credit they deserve.... maybe some day our media will have some good Japanese Korean or German competition and we may actually get some decent auto journalism in the US for a change.
By reality is an idiot Posted: 12/31/2009 10:12am PST
By rex Posted: 12/31/2009 1:25pm PST
By JT Posted: 1/3/2010 7:35am PST
See me here in Jan 2011 after the GM's are in the paper every day for falling apart and we'll see what you have to say.
Also, gotta love the way GM has no innovation. Americans are lazy, and they're gonna get sick of plugging in their car, GM. How about a charging pad a driver can simply lay in their garage and park over, huh?
P.S. The Volt is also 15,000 more than the Prius. GM lost a ton of sales prying out a few extra MPG in lieu of producing the actual good looking concept model they've been showing off for 6 years. The message boards are filled with potential Volt buyers who are sick over it.
So whether you like or loathe the final version, nothing remotely like the Volt concept was going to make it into production.
By George Collar Posted: 1/5/2010 8:56am PST
By cardude22 Posted: 1/12/2010 7:54pm PST
By JimmyCarMan Posted: 1/12/2010 7:56pm PST
By bigfootjohnny Posted: 5/26/2010 1:09pm PDT
Again, the Fisker Karma produces over 400 hp, all wheel drive, but it only uses 2L of fuel per 100kms. It has more torque than a Bugatti Veyron. Don't understand why the Volt can only do 300 miles after the first 40miles on a long trip... A Honda Civic can do better than that... Opps... I guess GM doesn't want to make it so effective... still try to protect their gasoline powered vehicle ?
By Marty Posted: 7/3/2010 2:11pm PDT
By GM Hater Posted: 7/23/2010 7:25am PDT
By Alan Wells Posted: 10/24/2010 4:54pm PDT
By BW Posted: 11/11/2010 9:14pm PST
By FiLaM1989 Posted: 12/5/2010 1:39am PST
By tom legge Posted: 12/8/2010 10:17pm PST
By Tom Go Green Posted: 12/30/2010 8:29pm PST
I buy a new car/truck every few years. No more GMC truck and no more chevy Sub. I switch to a 2010 Dodge RAM Diesel and love it. I also switch to the 2010 Toyota Prius we just love it as well. Prius milage is 71 miles per gal. and at times it is 61 to 60 miles per gal. I know the Prius numbers are very high, I think Toyota makes more Prius's in 6 months than the big 3 auto companies in the US in a year. GM, Ford, & Dodge. You all need to checkout the battery pack and fuel tank locations on the new Chevy Volt looks to my it is a little BOMB. That right!
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