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Best Buy's Geek Squad to Receive Four Mitsubishi iMiEVs

 
5 1,014 views December 3, 2009

Geek Squad Mitsubishi iMiEV

Geek Squad Mitsubishi iMiEV

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Beware Best Buy customers. Next time the Geek Squad drops by to accidentally crash your hard drive or drop your brand new plasma, you might not hear them coming. That's because Mitsubishi has agreed to lease Best Buy's electronics "professionals" four JDM-spec i-MiEVs (Mitsubishi Innovative Electric Vehicles) for fleet use.

Best Buy entered the EV fray in August by offering the Brammo Enertia motorcycle for sale at some of their west coast stores. The latest move only reinforces the theory that America's largest electronics retailer sees an opportunity in the EV industry, whether it be selling the vehicles themselves, or providing EV charging points and accessories.

The deal is a smooth move for Mitsubishi as well. Their iMiEV is expected to go on sale in the U.S. within the next two years. If they're able to nudge a few of the Geek Squad's existing VW Bugs out of the picture in the meantime, all the better to promote their new electric car. It will take a lot more than some clever marketing for Mitsubishi to sell the iMiEV though. With a price approaching $50,000, they're up against some serious zero-emissions competition: namely the Tesla Model S. (For 50-large, we'll take the silent sport sedan, thank you.)

Source: Jalopnik





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Comments (5)

  1. By Jason M. Hendler Posted: 12/4/2009 7:09am PST

    Robert, thanks for the hard laugh this morning. As for Best Buy, they are making some good moves selling electric two wheelers and driving iMiEV's. Many of the largest retail chains are all offering two wheel EV's now, so the lines will continue to blur.
     
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  2. By B-Man Posted: 12/4/2009 8:40am PST

    Shoosh-Mitsu might wanna consider lowering the initial U.S. rice of their i-MiEV a bit. I really like this new all-electric of theirs, but, and it is a big But, if I was gonna put the OK on spending $50,000, I'd point my checkbook towards Tesla's $49,000 all-electric sedan, like the author of this article.
     
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  3. By Noel Park Posted: 12/4/2009 12:46pm PST

    If the price here is 50K, I would have to think that the i-MiEV will be DOA. I thought that the home market price was so high in response to the massive tax credits allowed by the Japanese gov't, but that the pricing structure here was going to be lower. No?
     
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  4. By James E Posted: 12/5/2009 5:46am PST

    $50k is a crock...they are exploiting early adopters of EV's. They will not be able to compete with the Leaf and Focus EV’s.
     
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  5. By B-Man Posted: 12/8/2009 6:44pm PST

    Well, the $50,000 early-on quote for the Mitsubshi i-MiEV is probably not from a trusted source. It wasn't from Mitsubishi theirselves, I read it from an author of one of the countless internet automotive sites. I don't think Mitsu will be listing the first i-MiEV's to U.S. shores that high, $50,000.
     
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