Lately I have been focused on Ford’s current entry level vehicle (until the Ford Fiesta hits the road) which comes from the innovative and forward looking path that The Ford Motor Company has taken. From the Ford Safety Team MyKey Focus that is currently touring the country to the new electric test vehicle mule that was tested recently, the Ford Focus is getting a lot of attention. Some of this attention has been centered on the change in the model line-up from the 3-door and 5-door hatchback to the 2-door coupe.
This change is probably to make way for the 2011 Ford Fiesta, which has been getting a lot of attention in social media as well as with the automotive media. However, the 2009 Ford Focus Coupe seems to have some quirks that people are having trouble overlooking. Cars.com says, “gawky profile doesn't mesh with the restyled front and back at all,” and Autoblog comments that it “has surely lost its visual luster, but that's a good thing from a design standpoint.” However, this is where I see a disagreement from the automotive media and the consumer feedback. FordFanatic.com writes, "The new coupe looks really sporty."
Apparently the redesign of the 2009 Ford Focus (especially the coupe) came from talking with small car customers and Focus enthusiasts. The feedback—a sportier exterior would attract the young millennial generation (people born between 1980 and 1995). So from my viewpoint this could be two things: 1) the automotive media has a totally different view on what a car should be. 2) Ford could be burned by customer feedback again like in the past with the Ford Edsel. Personally, I don’t think there is anything particularly wrong with the 2009 Ford Focus coupe. The main thing I see that makes me look twice is how tall the car looks from its profile view and the back end of the car looks higher than the front. It has that wedge appearance of ‘60s muscle car instead of the sporty even look of a European sports sedan.
Bottom-line—the 2009 Ford Focus Coupe certainly looks better to me than the standard Chevrolet Cobalt and Hyundai Elantra competitors. I would definitely check this car out for yourself if you are in the market for an well mannered and economic car with above average options available like the exclusive SYNC system.
Also check out the 2009 Ford Focus Review and our other coverage around the 2011 Ford Focus Redesign and more! Have a comment? Then leave it right here on the site or email me at JEMblogger at Gmail dot com.