BMW i
BMW press event introducing 'i' sub-brand, Munich, Feb 2011
So since we can’t tell you much about the cars we should fill you in on the brand. The new line-up will be branded with the new BMWi logo, a blue-edged italic letter “i” and a BMW logo with a blue ring around it. More details might be forthcoming with the start of the 2011 Geneva Motor Show early in March.
[Source: AllCarsElectric.com]
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